Tipology: Promotional event
Client: Vasart - Terradice - Helios
Services: Strategic Design, Exhibit Design, Industrial Design, Art Direction, Naming, Graphics
Project Team: A.Lanzillo, G.Gurrado, Muriel Kai - AL&P Team
The social change starts from the sharing of space and enery.
URBANCLUB, created by Antonio Lanzillo & Partners Studio, is the urban furniture that changes the rules in the urban space, creating the occasion to stop and to explore the world, sharing ideas, thoughts, spaces and functionalities.
The project idea, after an accurate and deep analysis of the market and of the trend s of the urban furniture –which is more and more static and traditional with few exceptions – is to create an environment “beyond the border” of the public space and architecture, creating a new planning philosophy, beyond the furniture and focusing on new possible scenarios of the landscape.
The project wants to evaluate possible future scenarios of the public space.
It’s in this way that revolutions starts. It’s in this way that urban furniture finds a new connotation and it becomes a place Club in the park.
Lounge made of concrete, metal benches so tall such as stools used in the clubs, green walls allow the creation of new urban spaces, futuristic architectures in order to make the metropolitan flows less static and more “avant garde”.
The future is now! #URBANCLUB, the urban furniture that combines new life styles in the public space.