DESIGN, AND I.
Becoming an italian designer today between dreams and hard reality.
I summarized chronologically my “working trip” with some projects and some stories of mine during the talk with RAFFLES Design Insitute form Hong Kong.
We wait at 18 January at 11.30 o' clock (Italy time) live on FB to talk about Italian Design on our page Antonio Lanzillo & Partners !
Antonio Lanzillo head of Antonio Lanzillo & Partners born in 1976, Italian designer with a degree at Politecnico of Milano.
In the past Marc Sadler and Rodolfo Dordoni assistant, international fame designers; founded his own studio Antonio Lanzillo & Partners in 2001 in the Ventura Lambrate district, new creative center of Milan.
Through innate curiosity, respect for the past and an enthusiastic vision of the future, the designer and his team create and develop ideas, products and communication where creativity and innovation come together in an alchemical blend.
Giuseppe Gurrado born in 1986 and from 2012 is partner of Antonio Lanzillo & Partners. degree in Industrial Design at Bari University and create in the 2014 with Pietro Coletta a new factory of bike...Scatto Italiano.
Antonio Lanzillo & Partners
Via Giovanni Antonio Amadeo, 57
20134 Milano, Italy
T. +39 3498301770
When I was little, I play with Lego and I looking and admiring my carpentergrandfather...
Coincidence, destiny, passion, Milan Polytechnic, degree with XVAN Security Utility Vehicle
Sofia stackable plastic chair by SPM + CAMPUS design with Sergio Tringali
Chair in polypropylene produced with injection molding.
First job of designing Industrial product !
Gratification, Strong positive and negative emotions...
Inexperience and Wrong arm chair mould for the Sofia chair made by SPM of Andrea ed Ivan Laffranchi and prototype built by Renzo Mondino and I designed with my partner and friend Sergio Tringali.
Wally, innovative chaiselongue.
When determination with Carlo Martinengo friend and partner It allows us to convince Marva Griffin head of Salone Satellite give us a chance, we took part to our 1st Satellite exhibition!
Mobius Light Wall for Fontana Arte!
Impossible shape from Moebius and Escher ribbon produced industrially.
Produced with the casting system shell aluminum.
Presented with Carlo Martinengo friend and partner at Salone Satellite and the next year in production and catalogue of Historic brand ...thanks to Satellite Salone exhibition.
It’s true! It’s working!
Tourin Winter Olympic logos, comptetition, adventure, project, good news about winners, risk, emotions! With Sergio Tringali Partner and friend !
Important experiences with the international designers Marc Sadler and Rodolfo Dordoni that I remember with my respect and gratitude!
Different points of view, different methods to find my personal approach.
Never stop learning!
Disappointment vs. Satisfactions
Cappellini, Euromobil, two of many, negative but significant for the esteem and recharge! Projects, collaboration unfortunately never start....
Wall in the face...doors close...elastic wall...but tenacity is always rewarded!
Positive Energy, think positive and idea, dream becomes Real!
Technogym, fantastic experience!
When dream become reality!
Codesign in important project PURE STREGNTH Collection with many satisfaction and experience for the furure.
Journey of hope, want is power, believe, think positive!
With Patience, Tenacity and Commitment opportunities arrive and the big chance came with Cucine Lube.
Conception, Design and Art Direction of a children's furniture collection by FAER a factory of Cucine Lube Group!
Thanks special to Andrea Frascarelli and Team Faer & Lube
Memorable Salone del Mobile: Lube + Colombini + Pantone Universe, thre important projects in the same period.
1) Lube: KILIBE: KItchen + LIving + BEdroom System Collection.
2) Colombini Artec: AGUA GLAM Kitchen Collection.
3) Pantone Universe: Innovative appliancess Collection.
Want is power!
Pantone story, mail format USA, web message in a bottle for paternity right!
Impossible but true!
Appliances collection designing and development with Marco Paghera and Giuseppe Gurrado e Giuseppe Tucci for unforgettable event at Fuorisalone 2002 !
Thanks special to Roberto Ruzzante License manager of Pantone Universe!
The white goods Era is over ! Start Pantone Universe Era!
KD story, commercial mail as message in a bottle and after 1 year of design and develop born Greenboarder.
Greenboarder develop with CLS Saronno by Kunstdunger is the 1st. and unique ecologic roll-up in the world! 100% Cardboard!
Green Godd Design Award 2014 and the victory was discovered surfing the web :)
Project Team: A.Lanzillo, G.Gurrado, R.Hensel, G.Tucci, D.Moioli - AL&P, KD Team
Development Team: L.Pagnoncelli, G. Crespi - CLS
....story of a product in which you strongly believe and then product comes alives with “Mobirolo scale” after negative experience with other factory...
Innovative spiral staircase ! half space ....only 180 °
NiH: Not Invented Here
Thanks special to Valentino Morellini Ceo of Mobirolo and Marco Crema Head o R&S Mobirolo and
Work with small and new realities helps you to improve: “elevami”, “elleti”, “P&M” stories
Art Dirtection and communication corporate.
Satisfactions and rewards are sometimes even better !
Thanks special to:
- Team Elevami : Andrea Gallo, Luca Bello, Michele Visentin
- Team P&M: Paolo Bellodi e Marco Comparotto
- Elleti Costruzioni: Savino Liebratore
When more thant design, there other...
Friendship with Andrea and Tiziano Gozzi among difficulties and respect and esteem...
Art director and product designer of urban furniture.
Block folding chair with Altacom, the challenges have to be faces 2016.
Innovative compact folding chair.
Evolution: change what already exists.
Research and tenacity to achieve goals!
Thanks Special to Alessandro Mucelli of Altacom
FB in a bottle, new collaboration with Gatto Cucine!
When dreams become reality!
Designer of next three program furniture collection of kitchens !
Thanks special to Giuseppe Gurrado my Partner, Antonio Calvi Ceo of Gatto Cucine and Luca Galletti General Manager of Gatto Cucine